Meerkat: Top Video-Sharing App of SXSW

by Paula Pastor on March 23, 2015

If you’ve been in Austin for the last week, you’ve heard of Meerkat, the app sensation of SXSW 2015. Known as the live-streaming video app, Meerkat enables users to broadcast live videos from their smartphones to their Twitter accounts. Twitter users can upload a Meerkat video link to allow their followers to watch and comment […]

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College students are probably the most in tune and active with social media and popular culture. Engrained into their everyday life, social media has become an ordinary tool for younger generations. Ironically, this population tends to misuse the Internet the most. Your personal brand is most recognizable by your digital identity. Invest in your future […]

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Revenge Porn and the Streisand Effect

March 2, 2015

By now most Internet denizens are aware of Revenge Porn sleaze Craig Brittain and the horrible website extortion racket caused by Isanybodydown.com. If you are saying to yourself who the hell is Craig Brittain and WTF is Isanybodydown.com, you can find out more here and here. Essentially, he allowed anyone to anonymously upload nude photos along with information […]

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How To Achieve Authentic Employee Advocacy

February 19, 2015

Need a new marketing strategy? Your best bet is just a cubicle away. Step away from the traditional branding mentality and turn to your team for the simplest solution: employee advocacy.   Content shared by employees is seen as a trustworthy recommendation compared to corporate messaging. Employees, after all, are ordinary people who possess personal networks. […]

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Qnary Birds: Out of the Nest And Into Digital Discussions

February 16, 2015

A bird needs to leave the nest every so often. In our case, some of the Qnary team will be straying from the nest to attend invigorating events and stimulating speaking engagements. Here, we will outline the events we are looking forward to in the coming month. Social Media Week: Hosted by NYU Social Media […]

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Yes Virginia, SEO Still Matters

February 13, 2015

So here we go again, the SEO is dead and doesn’t matter anymore conversation is heating back up. I know I shouldn’t get caught up in the bullshit but I could not help myself. This conversation has been happening since the beginning of time, but for some reason it blows up every so often (usually around […]

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10 Surprising Facts About Online Dating – Via Qnary Qpid

February 10, 2015

The world of online dating has transformed into a virtual town square – not too different than the social and romantic offerings of your favorite local bar. Although many remain skeptical, the statistics may convince you otherwise.   Think that bars and clubs are the best places to meet a potential partner? Think again. Only […]

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The Ultimate Privacy Test: Who (Or What) Knows You Best?

January 28, 2015

Friends know your biggest triumphs, your personal struggles and your deepest secrets. You consider this to be a choice – who you confide in, who you trust, with whom you share your most personal information. We are continually aware of the people we let into our lives, but what about computers? Does Facebook know more […]

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Reflections of CES 2015

January 23, 2015

If you attended this year’s Consumer Electronics Show, there’s no way you missed the prevalence of marketers and consultants like Michael Kassan and Wenda Harris Millard. They seem to be everywhere — and their presence only expands as the event has grown. Marketers, who used to come to the conference like deer in headlights, are […]

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Seven Seconds To Impress: Five Common Misconceptions of Online Reputation and Identity Management

January 23, 2015

Seven seconds – that’s the amount of time it takes for someone to form a first impression. Consider how initial impressions play out in the digital cosmos. Online identities exist on many evolving online platforms. Your digital footprint is a powerful tool to gain critical opportunities, to enhance your professional presence, and to drive business […]

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